Catalonia Convention Bureau presents the project Meetings & Sports at SPORTBIZ EUROPE, one of the most relevant sport business conferences in the world, which was held in Barcelona from October 8 to 11. After four editions in the city, the event has established itself as an unmissable appointment for a sector that continues to grow and is projected to reach a business volume of 622 billion euros by 2028, according to Statista.

With a multi-sport focus, SPORTBIZ EUROPE will bring together speakers from around the world who are leading the business strategies of some of the most important sports entities on the international scene. Over four days, they will share the main trends in the industry and how they are applying innovation and technology in their respective companies. This information is invaluable for glimpsing the future of the sector.

The conference is also an excellent opportunity for networking and exchanging ideas and knowledge, fostering ties between different sectors and regions of the world.

Internationally Relevant Speakers

The agenda will focus on six key themes currently shaping the industry: Fan Experience, Inspiring Brands, Content and Platforms, eSports & Gaming, Artificial Intelligence in Sports, and Innovation & Sportech.

Among the recurring attendees at SPORTBIZ are organizations such as the International Olympic Committee, Bundesliga, NBA, LA LIGA, Euroleague Basketball, FC Barcelona, Formula 1, Premier League, Fanatics, TikTok, Inter Milan, Ironman Group, Santander, FIBA, ISDIN, Nielsen Sports, CUPRA, and many other leagues, federations, clubs, and sport-related companies.